Tuesday, 9 February 2010

Raleigh Borneo meets the World Cup Trophy

Our Country Director, Jim, and I were extremely thrilled to be invited to meet the iconic FIFA World Cup trophy in Kuala Lumpur recently. Thanks to The Coca-Cola Company, who are one of our main sponsors, Raleigh Borneo was invited to the exclusive unveiling of the trophy on its second ever FIFA World Cup Trophy Tour by Coca-Cola on the 28th January. 

Among the VIPs at the exclusive event included the Football Association of Malaysia (FAM) deputy president Datuk Seri Redzuan Sheikh Ahmad, FIFA spokesperson Lingling Liu, South Africa High Commissioner Extraordinaire Sisa Ngombane, Coca-Cola General Manager for Malaysia, Singapore and Brunei, Antonio del Rosario.

That's Jim and me in red together with representatives from the Malaysian Nature Society, another organization in partnership with Coca-Cola

The Trophy Tour, which began its journey from the FIFA Headquarters on September 21, 2009, is traveling around the world before arriving in the host country of South Africa on May 4, 2010.  The total distance the tour will travel is 134,017 kilometers (83,274 miles) or more than three times the circumference of Earth!  The Tour was developed through an exclusive partnership between FIFA and Coca-Cola, a FIFA Partner and one of the organization's longest-standing corporate partners.The trophy is set to visit 89 cities in 86 countries in total during its nine-month journey around the world. 

On the 29th January, while Raleigh Borneo and our support group, Raleigh International Kuala Lumpur, manned an exhibition booth to promote Raleigh expeditions, the trophy stood on a pedestal for the viewing pleasure of the public. 

Needless to say people, including Malaysian celebrities and sports personalities, came in throngs to come and take a picture next to the actual World Cup trophy at the Mid Valley Mega Mall in Kuala Lumpur. Raleigh's booth registered over 50 young Malaysians from the Peninsula interested in Raleigh expeditions just from the 12 hour event. 

Besides our very exciting booth, the event was also made colourful with a face painting station, virtual football games, a 3-D show and many other fun game stations. We'd like to thank Coca-Cola for inviting us to the event and Raleigh International Kuala Lumpur for helping us out with the booth!

1 comment:

kitty said...

aisha what can i say that i am very proud of you, u have made me proud my child. u have survived the jungle. i cant believe its been 10 days. hope you are enjoying yourself, everyone misses you esp me. nothings been happening here besides ronnie getting arrested in eastenders :-) lol. anyway you enjoy yourself and look after yourself and we will talk soon. frm your one and only kitty.